Renowned business consultant Liu Run and the Wendao China Entrepreneur Team visited Qianwei Yangchu

    On August 21, well-known business consultant Liu Run and asked the Chinese entrepreneur team visited Qianwei Central Kitchen, Qianwei Central Kitchen marketing director Wu Dali, research and development director Jia Xueming, brand manager Zhang Yue to do a warm reception.
    The delegation visited the brand hall to gain an in-depth understanding of the research and development, production, sales and enterprise development history of Qianwei Central Kitchen.

    During the panel session, Marketing Director Wu Dalia launched a theme report on Qianwei Central Kitchen's products and markets, sharing Qianwei Central Kitchen's experience in product innovation and market development, including market trend analysis, channel expansion, brand communication and promotion.

    Research and Development director Jia Xueming introduced in detail the achievements and experience of Qianwei Central Kitchen in product research and development, including technological breakthroughs, new product research and development process, food safety security system, etc., showing the company's innovation ability.

    Through product tasting, the delegation made a higher evaluation of the products of Qianwei Central kitchen, and further deepened the understanding and recognition of Qianwei Central kitchen.

    During the exchange session, the two sides jointly discussed the development and opportunities of the catering industry. Liu Ran said in the exchange that prepared food has huge growth potential and market space. When talking about how consumers choose pre-made dishes, Mr. Liu Ran especially put forward the view that "choosing big brands is more guaranteed." He believes that in the prepared wet market, the brand is an important sign for consumers to identify the quality and reputation of the product. Big brands usually have better quality control systems, more advanced production technology and stricter regulatory standards.

    Qianwei Central Kitchen firmly believes that product quality is the cornerstone of brand development and growth.

    Qianwei Central Kitchen from the initial "a piece of fried dough" started, developed into the industry's "fried dough king", can not be separated from continuous product innovation and strict quality management. In the face of market competition, Qianwei Central Kitchen has a keen insight into the market, close to the market demand, and constantly invest research and development resources to explore new product forms, tastes and application scenarios.

    In the pursuit of product innovation at the same time, Qianwei central kitchen always put food safety in the first place. The company has established a comprehensive quality management system, from raw material procurement, production process monitoring, finished product inspection to after-sales service, every link is strictly in accordance with international standards and industry norms. Through A series of authoritative certifications such as BRC Food safety system A+ certification, ISO9001 quality management system, ISO22000 food safety management system, HACCP system certification, Qianwei Central Kitchen ensures the safety, health and nutrition of products.

    This exchange not only brought valuable industry insights and cutting-edge information to Qianwei Central Kitchen, but also injected new impetus into its future development. Qianwei Central Kitchen will take this event as an opportunity to continue to work with experts to carry out more activities focusing on cutting-edge areas, and continue to promote the innovation and development of the industry. On the road to the future, Qianwei Central Kitchen will not forget the original heart, forge ahead, and return to the market with more high-quality products and services.